To break out and do well on socials it takes a lot of attention, not effort
Everyone thinks they need better content but even your best article that you spent 12 hours researching for only gets 8 likes
Good content doesn't matter if nobody sees it
Solve distribution first

The fastest way to monetize a small audience without brand deals:
- learn a high value skill
- tell as many people as you can about it
- find someone willing to pay for your service
- overdeliver, ask for referrals
- repeat

my plan for the bear market:
- grow my businesses to six figures a month
- fly my team out and meet them in person
- hit my fitness goals
- build a strong community of like-minded people
- give back to my community and help people land jobs/ clients
- get enough sleep
- eat good food, travel
whats yours?

We see this every cycle
Market dumps -> people stop making magic internet money -> people leave
If you’re still here, you’re already among the top 1%
The people with sustainable businesses and high value skills are gonna continue to thrive regardless of the market
If you’re still unsure of what path to take, now’s the time to start
Stack daily.

Remember that posting 5 times per day is a waste of time if your content sucks
Quality still matters and its the same deal with everyone telling you to do 500 replies per day

Do cool stuff worth talking about and you’ll never have to worry about content strategy again

Your 500 followers won't make you rich through brand deals
But that audience could bring you your first $2K/month client if you stop trying to monetize attention and start positioning yourself as someone who solves problems
Solving expensive problems for people who can pay is just as good as being that influencer you're trying to become