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InfoFi was not long-living.
It was very yielding in Q1 (but you had to be an established creator).
It was reliable and innovative in Q2 (but the first signals of fatigue like Loudio were already visible).
It was sometimes below expectation in Q3.
But Q4 killed it.
When you grind for 3+ months and get $90 for daily shilling – this is not what you want, eh?
The fun part here is that the one who won from InfoFi are InfoFi protocols.
They are paid in stable cash for listing a new leaderboard, not in tokens.
As a result:
Protocols:
(minus) cash (a lot of!)
(minus) tokens
(plus) not too good shill
Writers:
(minus) reputation
(minus) real engaged followers
(plus) tokens for instant selling
InfoFi products:
(plus) cash
(plus) engaged community of shillers
The casino always wins ><
Image: Quote from @vohvohh's article in early March 2025.