Complete Guide: Which is the Best Broker for Beginners in 2025?

With the explosive growth of the investment market in Brazil, choosing among the best brokerages requires careful analysis. The current landscape features platforms that combine security, advanced technology, and reduced costs, creating unprecedented opportunities for beginners.

The Investment Boom in Brazil: Numbers That Speak

The market is transforming. According to data from B3, 18 million new investors entered the market in 2025, indicating a profound change in the profile of Brazilians. This growth is driven by three main factors:

• Integrated educational platforms: 70% of new investors use apps that offer tutorials and step-by-step guidance
• Cost reduction: The best digital brokerages charge up to 80% less in fees compared to traditional institutions
• Variety of assets: Easy access to cryptocurrencies, international thematic funds, and environmentally focused securities

8 Platforms Highlighted: Unique Features of Each

XP Investimentos: The Market Giant

Dominating with 6.2 million clients, XP has consolidated its position through continuous innovation. The platform offers:

• Connection to 12 stock exchanges worldwide
• Possibility of staking digital currencies
• Virtual environment simulations to practice strategies
• Brokerage starting at R$ 1.90 for stocks
• First year without management fees on ETFs

Its differential lies in integration with Nasdaq and virtual reality tools to enhance the beginner’s experience.

Nubank Investimentos: Digital Revolution

Nubank repositioned its brokerage (formerly known as Easynvest) as an entry point to the modern investment ecosystem. Highlights include:

• 100% mobile-first interface with AI assistant
• Bitcoin and thematic ETFs (ESG, technology)
• CDB yielding 220% of CDI
• Fractional shares with zero brokerage (for orders below R$ 1,000)
• Free Pix withdrawals

The goal is to simplify sophisticated investments through personalized recommendations.

Toro Investimentos: Beginner Specialist

With a history since 2010 and backing from Santander group, Toro has built a reputation for accessibility:

• Intuitive platform available on desktop and mobile
• Specialization in day trading with educational tools
• Zero brokerage for basic operations (including in stocks)
• Standard products with minimal costs

It is one of the best brokerages for those who want to start without high financial commitments.

Rico Investimentos: Automation for Strategies

Part of the XP ecosystem, Rico brought investment robots to the Brazilian market:

• Algorithm-recommended portfolios
• Day trading with fixed fees of R$ 0.99
• Zero brokerage for ETFs and index funds
• Real-time alerts via WhatsApp (Rico Radar)

Ideal for those who want to outsource investment decisions.

Clear: Operational Minimalism

Although integrated with the XP group, Clear operates as an independent platform focused on simplicity:

• Bureaucrazy-free operations
• Fractional shares and cryptocurrencies (partnership with Mercado Bitcoin)
• Zero universal brokerage
• Zen mode that blocks trades after consecutive losses
• Withdrawal fee: R$ 3.90

Perfect for investors seeking to eliminate operational friction.

BTG Pactual Digital: Conscious Investing

BTG’s digital arm stands out for its focus on sustainability:

• Green Treasury with IPCA + 6% return
• Real estate funds with carbon-neutral certification
• Financial education program with certification
• Zero initial fee for investments below R$ 5,000

Serves both conservative and environmentally conscious investors.

Órama: Education First

A leader in educational content, Órama offers over 150 free courses:

• Live mentoring with specialists
• Multi-market funds with flexibility
• LCI/LCA with daily liquidity
• Real estate crowdfunding as an alternative
• Initial program with R$ 100 for first investments

The difference lies in its mission to empower investors through knowledge.

MiTrade: Global Reach and Crypto Assets

An international-focused brokerage offering:

• 500+ tradable assets (Bitcoin, Ethereum, commodities)
• Spread starting at 0.03%
• Deposits via Pix with no fees
• Simulator to practice without real risk

Targeted at those seeking diversification in emerging markets and digital currencies.

How to Choose the Best Brokerage for Your Profile

Selection depends on three main criteria:

Investment goal: Beginners in stocks should consider Toro or Nubank. Those seeking cryptocurrencies should opt for MiTrade or Clear. ESG investors find answers in BTG Pactual.

Educational disposition: If you want to learn while investing, Órama is unmatched. For those preferring automation, Rico does a good job.

Cost structure: Clear and Toro offer minimal costs. XP is competitive in volume. Nubank stands out for its (Pix, AI) conveniences.

Conclusion: The Market Offers Alternatives for Everyone

The best brokerages are not just competing on price—they compete on experience, security, and innovation. Each of the platforms presented represents a different approach, ensuring that beginners find the solution most aligned with their financial goals.

The final decision should consider which one best balances your criteria of cost, functionality, and support. The market in 2025 guarantees that investing has never been more accessible.