Latin America accelerates its fintech boom: Iván Marchena drives alliances with Russia in The Trends 2025

Source: CritpoTendencia Original Title: Latin America accelerates its fintech rise: Iván Marchena drives partnerships with Russia in The Trends 2025 Original Link: During The Trends 2025, held from November 18 to 20 in Moscow, Iván Marchena represented the crypto and fintech ecosystem of Latin America with an approach that caught the attention of the international forum: the region has become a critical point for global financial innovation.

His presentation “Latin America 2026: Why Russian fintech could succeed where others barely try” proposed a strategic reading: young markets, competitive costs, and an accelerated level of digitalization open a natural bridge between Russia and Latin America.

Latin America, a fertile ground for fintech and crypto

Marchena described a scenario where demand exceeds supply. Latin America maintains a high level of under-banking, which drives millions of users towards alternative solutions in digital payments, flexible credit, and blockchain-based services.

The growth of the sector confirms it: the Latin American fintech ecosystem expanded by more than 340% between 2017 and 2023, from around 700 companies to more than 3,000, according to figures widely used in regional analyses.

This combination -accelerated adoption, real need, and digital users- turns the region into one of the natural laboratories for new financial models.

Strategic Cooperation: Russia Sees an Opportunity

The analysis by Marchena points to a technical and economic fit that is difficult to ignore. The Russian industry has experience in scalability, development of financial infrastructure, and competitively priced digital products.

The approach is straightforward: what Russia has built for its internal market can be quickly adapted to Latin American environments seeking high-performance solutions without prohibitive costs.

At the same time, the region is advancing in regulation. Countries like Brazil and Mexico are already operating with progressive frameworks for both fintech and crypto, creating a safer ground for international investment.

Towards a technological bridge between regions

Marchena's intervention also emphasized that Latin America has ceased to be solely a receiver of innovation. Today, it contributes with global-scale projects, dynamic markets, and an ecosystem that understands blockchain technology not just as infrastructure, but as a tool for financial inclusion.

A clear message came from Moscow: there is a strategic window to forge alliances between Russian companies and Latin American actors, combining know-how, infrastructure, and crypto solutions that can address real needs at high speed.

The Trends 2025 left on the table a shared diagnosis: Latin America is ready to play a leading role in the global fintech transformation.