Uber faces class action for allegedly misleading riders with inaccurate arrival times

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Uber Technologies is being sued in a class action lawsuit alleging it misleads customers about arrival times for its rideshare services. Plaintiff Lucy Ye claims Uber advertises precise arrival times, particularly for its “Faster” options, but frequently fails to deliver, leading customers to pay a premium for a service they don’t receive. The lawsuit, filed in California federal court, alleges violations of state consumer laws, unjust enrichment, and fraud, seeking to represent all U.S. customers who paid for a ride advertised as “Faster” or with a specific arrival time but were not picked up within that time.

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