Gary Vee is an entrepreneur, speaker, author, and also a very prolific content creator.

One of his core concepts is Document, Don’t Create, which means to record rather than create.

Many years ago, Gary Vee was asked by a young person during his tour:

"Gary, I want to build a personal brand, but I’m just over 20, I’m not an expert, I have no successful experience, I don’t have anything to teach others, what should I say?"

Gary Vee mentioned that the simplest way is to document rather than create.

"When you create content, the biggest problem is that it makes you try to 'create' a persona that you are not at all."

You try to act like a Jedi Master Yoda, but you are actually just an apprentice.
So, don't try to create (pretend to be an expert), but document (the real journey).